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Maria
Flores Portillo
Chief Revenue Officer
Beyond
A technologist and nerd at heart, Maria has always gravitated towards disruptive trends, from mobile marketing before Steve Jobs made history, to programmatic advertising and Artificial Intelligence. Often described as a ā€œgrowth leaderā€ for her love of steep-curve opportunities, she combines a deep passion for people and product with a sharply analytical mindset. These qualities have helped her navigate enormous change, create new revenue streams, successfully exit a company, and lead and grow teams into new industries.
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01 December 2026 11:45 - 12:30
Roundtable: The next growth engine - Finding new markets, customers and routes to revenue
At some point, every growth engine starts to slow down. The question for the CRO is not simply how to squeeze more revenue from the existing business, but where the next meaningful growth will come from: • New markets and customer segments • New routes to market and partnerships • A fundamentally different commercial model In this interactive roundtable, attendees will break into smaller groups to explore the topic from different perspectives, share experiences and challenge assumptions around what is and isn’t working. We’ll explore how revenue leaders identify opportunities, test new markets, unlock new routes to revenue and decide where to invest without adding unnecessary complexity or sacrificing the core business. The aim is to share practical thinking, lessons and ideas that CROs can take back to their own organisations. Because sustainable growth isn’t about finding more places to sell. It’s about finding the right places to win.