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Maureen
Sweeny
Chief Revenue Officer
Rackspace Technologies
Maureen helps companies that are seeking to accelerate revenue growth and build scalable, resilient commercial organizations, delivering expertise across industries and for a wide range of maturity levels. Maureen previously served as a leader at IBM overseeing billion-dollar P&Ls and on the team of top executives tapped by the companyā€™s chairperson and CEO to drive strategy, transformation, and values throughout the company globally. Since then, Maureen has brought authentic curiosity, strategic and lateral thinking, and a startup mindset to step in and serve as a 0 to 1 catalyst for growth, helping companies uncover and seize new revenue, market, and business model opportunities.
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29 April 2025 10:30 - 11:00
The growth helix: Rewiring organizational DNA to align strategy and execution for C-suite success
The "Growth Helix" symbolizes sustainable growth by aligning strategy and execution, inspired by DNA's intertwined helices. In business, strategy is the long-term vision, while execution turns this vision into reality. These elements must co-evolve for success, requiring a "rewrite" of organizational DNAā€”rethinking structures, cultures, and practices to adapt to today's fast-paced environment. For the C-suite, it highlights integrating vision with operations to foster innovation and growth. In this session, hear from two experienced female C-suite executives, who will discuss the imperative of growth, how to rewrite organizational DNA, new leadership in growth ecosystems, reasons for company failures, and the role of AI in enhancing growth by 2025. Participant Takeaways: - Align business elements for sustainable growth in a changing landscape. - Understand the link between strategy and execution, avoiding common pitfalls. - Rewire organizational DNA to drive growth. - Adopt a leadership style that focuses on growth, people, and customers. - Leverage AI for organizational transformation and sustainable growth.