Melissa McCann-Tilton is President and Chief Revenue Officer at Criteria, where she helps organizations unlock performance at the intersection of organizational psychology, technology, and human potential. Over the past two decades, she has led companies through hypergrowth, transformation, and successful exits across industries including automotive at companies like Reynolds & Reynolds, Cobalt, ADP and CDK Global, B2B SaaS companies like PayScale and Criteria, and marketplace businesses like Convoy. Known for her ability to see patterns others miss, Melissa specializes in scaling revenue while transforming the cultures that drive it. Today, her work is focused on one of the most important shifts of our time: the emergence of Work 4.0. As AI reshapes how work gets done, Melissa helps leaders move beyond fear-based, outdated models of success and redesign their organizations for a new era of human and machine collaboration. Her approach centers on building high-performing, human-centered environments where AI amplifies rather than replaces human capability, unlocking creativity, adaptability, and sustainable growth. A direct, insightful, and engaging speaker, Melissa is known for telling the truth about what is really happening inside companies and offering practical frameworks leaders can actually use. Her message is clear. The future of work is not just more efficient. It is more human.